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How to set up Community Achievements
Community Achievements add depth and connection to your campaign. They spotlight shared accomplishments, making the crowdfunding experience about more than just your product. Whether you decide to feature funding goals, backer counts, or other metrics, Community Achievements are flexible enough to adapt to your campaign's essence, inspiring meaningful actions that drive participation and progress. There are several types you can set up to make your campaign interactive!
Pledge Count / Funding Amount
This achievement type is an updated, more engaging version of classic stretch goals. It updates live to show how the project is tracking toward the next milestone.
Why creators should use them: Pledge Count / Funding Amount achievements let backers see in real time how close the project is to unlocking new options, items, or freebies based on funding amount or backer count.
Action
Action achievements are clickable and include a call-to-action (CTA) with a destination URL. The system tracks clicks, and the achievement is considered achieved once a set number of backers have engaged.
Why creators should use them: Action achievements turn passive stretch goals into interactive milestones. They allow backers to take a measurable action, and the progress shows how many backers have engaged with the CTA.
Manual
Manual achievements are flexible and entirely creator-controlled. They can include a CTA and a URL, but BackerKit does not automatically track clicks, so updates must be entered manually.
Why creators should use them: Manual achievements are ideal for milestones that can’t be automatically tracked by BackerKit but rely on a process known only to the creator.
Social Share
Share achievements are clickable, with a CTA directing backers to share the project via a social platform (Twitter or Facebook). Each click is tracked, and the achievement is unlocked once the target number of clicks is reached.
Why creators should use them: Share achievements encourage backers to promote the project on social media. They are an effective way to expand reach while rewarding backer engagement.
Engagement
Engagement achievements track backer activity such as votes, comments, and likes on the project. Progress increases as backers interact.
Why creators should use them: Engagement achievements activate and involve the backer community while providing insight into fan preferences and feedback mid-campaign.
Achievement Examples
Land of Eem by Exalted Funeral
Spirit Island: Nature Incarnate by Greater Than Games
Horror Classics by Georges Bess: DRACULA and FRANKENSTEIN by Magnetic Press
Parrotlet Plush Pals by Corviforms
Let Your Community Know
Backers are not automatically notified of a new achievement. To get your community to vote, we recommend you:
- Publish an update about the achievement by selecting the achievement that you created. The achievement must be published in order to embed it into an update.
- Send a Launch email to those in your community who have not yet backed your project inviting them to engage with the achievement.