How do I advertise my pre-order store?

You can direct backers to your pre-order store directly through Kickstarter and on social media. You can also let your backers share your pre-order store information and post the link on your website.

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Share your pre-order store on Kickstarter

To share your pre-order store on Kickstarter, connect your Spotlight button to your pre-order store link.

For more information about your pre-order store link, seeHow do I view my pre-order store?

Share your pre-order store on social media

To share your pre-order store on social media, you can include your pre-order store link in a post promoting your campaign.

For more information about your pre-order store link, seeHow do I view my pre-order store?

Allow your backers to share your campaign

You can provide your backers an option to share your campaign on their own social media accounts when they complete their survey.

Pro Tip: Be sure to have a link to your store on your social media account.

To allow your backers to share your campaign:

  1. On the menu on the left, click Preview Surveys.
  2. Click the Social Media tab.
  3. Enter your Twitter handle and Facebook page.
  4. Click Save. When your backers complete their survey, they are given an option to share your campaign.

Share your pre-order store on your webpage

You can share your pre-order store directly on your webpage:

  1. On the menu on the left, click Pre-orders.
  2. Click the Pre-Order Widget tab.
  3. Follow the instructions on the page to use the provided JavaScript code on your webpage.
    1. Refer to the "How to Set up Widget on Website" doc if additional help is needed.
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